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Tag Archives: viral

A post by caught my eye this morning. It seems that a video posted on Youtube showing how the upcoming computer game Tiger Woods 09 has a bug that lets Tiger Woods walk on water. No big deal really as the internet & Youtube have proved that a game with great bugs, makes great Youtube fodder/free advertising for your game (that it is unless the bugs fundamentally make your game unplayable).

So here are the two videos. I don’t think I’ve managed to find the original but this is the same user video content all the same.

Now see what the computer game publisher did to come back at this video, thereby creating online hype and maximising the viral nature of their mistake. This is some clever stuff, even if the whole thing turns out to be a viral campaign. Colour me impressed.

It’s this kind of thing that really serves the gaming audience well as it makes EA, for a minute, seem less like a big-game-publishing-machine, and a little more human. I’m prediciting that this stunt positivly effects user perception of their brand. Nice work.


*UPDATE* It seems I’m not the only one questioning Fred & Shazza. The Museum Of Hoaxes have written about it too: linky

Hello all, sorry for my disgusting lack of updates on this blog. I once again realise that this seems to be somewhat of a trend of mine, in fact I think I will always start my blog posts with an apology of some kind… You know… Just to be on the safe side.

I’m really interested in a collection of Youtube videos by a user called ‘FredSpencerpu’. Now somebody linked me to one of their videos, which then turned out to be on the top ten video viral chart. It’s doing huge numbers and immediately sparked my interest.

At this point it’s worth me saying that I haven’t gotten to the bottom of whether this is a clever, clever piece of comedy Youtube material, or for real. Either way, for me, this is some brilliant online content that I am enjoying by the bucket load.

Somehow I can imagine a comedy drama series coming off of the back of this, but I’m pretty sure I’m wrong.

What do you guys think? Anybody know anymore?

I’ve followed this story for a while now and for once in a LONG time I have found something American genuinely funny 😉

These two Youtube videos have come from Jimmy Kimmels US TV Talk show ‘Jimmy Kimmel Live‘ on the ABC network.

A quick bit of background is that Sarah Silverman in the first video is Jimmy’s girlfriend and also a pretty funny stand up comedian.

This is a pretty big viral success with the second video only being online for a couple of days and already having hit 1 Million hits (on just one of the versions on Youtube). Jimmy Kimmel is a bit of an unknown over here so it will be interesting to see what this does for his profile in the UK & the rest of the world.

So let me introduce to you: I’m Fu**ing Matt Damon & I’m Fu**ing Ben Affleck… Enjoy.

*UPDATE* Looks like Kevin Smith, Seth Rogan and the cast of Zack and Miri Make a Porno wanted to get in on the action. Enjoy.

Those people at Lonelygirl15 and KateModern are very good at product placement aren’t they?!

Their most recent movement has seen them colliding with the movie ‘Jumper’ and bringing in characters that literally Jump into the series. I remember Jamie Bell turning up in KateModern when he was making Hallam Foe, but that was out of character, this is ‘in character’… very cool.

Sites to check out are Watchyourjack (a youtube channel) this seems to be where the story is playing out. There is also information at and also in this forum from LG15. In the below video the character from Watchyourjack mentions ‘Paladins’ which are the baddies in the Movie ‘Jumper’. It’s a cool crossover and a more interesting way to integrate publicity into a narrative form.

Morning all, I just wanted to do a blog post about something that has peaked my interest as it has rolled out across the internet and spilled out into the real world. I’m sure many of you have seen the ‘Anonymous’ video posted on Youtube in which a group calling themselves ‘Anonymous’ put forward their plan to dismantle the Church Of Scientology via calling on the people of the internet to unite and rally against them.

The first video has over 2 million views and has spawned quite a reaction to the ideas set forward. The Youtube video feels like a viral campaign for a movie, which is why I have kept my eye on it, thinking that maybe… just maybe this was all going to be uncovered as some clever marketing campaign. It’s all very multiplatform you see, using Youtube, crossing over onto the television news (as you can see below) and turning into real world events. Even using masks that resemble the film V for Vendetta gives the whole thing a cultish/theatricality to it that I think has sparked people’s imagination and possibly got them interested even if they don’t really have a strong opinion about Scientology at all.

Since the first video there have been 3 more official ones. The second video set up protest on 10th Feb.

The third video set forth a code of conduct.

The fourth has been a press release trying to explain further what this is all about.

The results have been really interesting, like watching an episode of Kate Modern, with people turning up outside Scientology Churches all over the world all because the internet told them to… Actually if you listen to the voice of anonymous it seems extremely similar to Steven Hawkins. Hmm, interesting.